Wiztrust Launches Wiztrust Protect to Certify Corporate Information Through Blockchain

Information speed is accelerating and media covering economic and financial subjects, particularly financial information agencies, have very restricted time to verify the information’s authenticity. In a context where journalist’s credibility is often doubted, the transformation of the editorial boards in desk journalism is only amplifying this phenomenon.

"Companies and medias are facing the same challenge. How it is possible to guarantee reliability of information in face of fake news, identity theft, robots’ and social media’s amplifying effects? These challenges are even more acute for publicly traded companies and financial services”  Explains Jérôme Lascombe, Wiztrust’s President.

On January 19, 2019 one of the key players of Wall Street, Larry Fink, BlackRock’s CEO, has been victim of a hoax: his long-awaited annual letter has been preceded by a fake one. Even the most credible financial media outlet in the world, the Financial Times and CNBC.com have published a fake information.

Wiztrust Protect brings a simple and efficient solution to this kind of challenges.

Wiztrust Protect is a technological platform that anchors corporate contents inside blockchain (a press release for example) and insures its traceability: it creates a label for the files and issues a registration certificate in the Blockchain Ethereum. In fact, thanks to Wiztrust Protect, investors, analysts and media can verify in real time the authenticity of the content emitter. It is a complementary tool compared to the usual information verification methods.

Wiztrust Protect is not only a technological platform but also a trust label held by the number and quality of its users, both senders and recipients of corporate news. The major financial and listed companies are already using Wiztrust Protect such as Amundi, Groupe BPCE, Chargeurs, Covea, Groupe Crédit Agricole, Gecina, La Française and Schneider Electric. Klépierre and Groupe Beneteau will use Wiztrust Protect to certify the announcement of their results.
 

“Klépierre is really sensitive to information security, Blockchain technology and Wiztrust Protect are a simple and innovative solution for users that want to certify their documents. Wiztrust is our long-term reliable partner, and we are glad to be one of the first listed companies to certify information with Wiztrust Protect” Julien Goubault, Klépierre's Communication Director.

Wiztrust Protect has been created by Wiztrust, the provider of a platform solution for financial and listed company’s communication teams. With Wiztrust, companies can manage, distribute and measure the performance of their contents. With Wiztrust Protect they can also certify their authenticity.

Read more on: www.wiztrust.com